STR Spotlight: “The Hidden Homestead”

STR Spotlight

We designed this beautiful short-term rental property just a few months ago. It just launched in October, and it’s performance will SHOCK you!

In this edition of “STR Spotlight,” we’re highlighting an absolutely gorgeous Bailey, CO property. The Hidden Homestead is quickly positioning itself as one of the area’s top-performing properties, after just launching this October. 

When we were first contacted by these clients, all of us at Chroma Home were salivating over this property. Boasting over 3000 sq. ft., the property had limitless potential. Besides the house itself, it included a 6+ acre lot that presented an undeniable opportunity for some outstanding outdoor amenities. The clients came well-prepared, and had a lot of great ideas for the property. Ultimately, they put their personal preferences aside and trusted our vision for how to fully optimize this property for performance. Aligned on a design direction, we got right to work. We partnered with Orderly Colorado and several other trusted teams to execute the beautiful vision that our lead designers created. 

After eight weeks, we had reached the finish line, and the property had absolutely achieved perfection. No stone was left unturned, and this property had more amenities than any property we’ve ever done before! Inside, we had a theater room with a 100” projector screen, three beautiful bedrooms, and one camp-themed bunkroom downstairs for the kids. We overhauled the kitchen with newly painted cabinets and backsplash and added a massive dining table suitable for everyone. The three-car garage had been fully-converted into a ½ gym, ½ game room. This included a full weight rack, treadmill, free weights, poker table, pool table, and cocktail lounge area. 

With everything the interior had to brag about, the outside couldn’t possibly rival it, right? Wrong! Outside, we partnered with Volcano Construction to absolutely maximize the space. Furtunately, the property had an existing hot tub! To optimize the deck space, we added Polywood outdoor dining furniture and a new barbecue grill. In the yard we added a dedicated firepit area with seating for ten, a barrel sauna, and outdoor games. As for the star of the show… we installed a 16’x16’ observation deck with a large geodesic dome perched on top (Thanks, Hype Dome! Use code: CHROMA for 20% off!), boasting 360 degree views of a beautiful Colorado mountain landscape. 

Now, as for the numbers… make sure you’re sitting down, because these will shock you. The Hidden Homestead already has over $40,000 in future bookings, after being a live listing for just over a month. Checking just now, you can book the property for January 2nd – 7th (5 nights) for the small price of… $6,550! 

We tell all of our Chroma Home clients – there are a lot of talented people out there who can make a house look nice. There are very few who can make a house look nice and tell you with confidence that your property will perform at the average nightly rate and occupancy rate that you are aiming for. We approach every project with experience, data, and market research supporting every design decision that we make, so that your property is optimally designed for success. 

Don’t take our word for it… read below from our happy client, Dan: 

“Hannah, Reid, and Carleen do such incredible work and are so detail oriented. Working with them made setting up our STR feel smooth and on-the-rails at all times. Email, text, and phone communication is always timely and concise. They found excellent contractors and installers for all aspects of the job. The design came out amazing. And they’re always cost-conscious and collaborative in the whole process. Couldn’t recommend more highly!”

You can find many of the incredible revenue-generating items that we sourced for The Hidden Homestead in the Chroma Home Designs Wayfair Professional Tastemakers Shop – don’t wait, go see what we sourced!

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Here, we share insights from over 250 boutique STR projects, from market trends to design tips that make your property stand out. Whether you’re a first-time host or a seasoned investor, you’ll find inspiration, education, and proof that beautiful design and high performance go hand in hand.

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SHORT-TERM RENTAL DESIGN THAT PERFORMS BEYOND EXPECTATIONS.